Not to be outdone, Barnes and Noble has lowered the price of the nook to $199. At a mere $10 difference, they are staying in the game.
06/21/2010
Barnes & Noble Introduces NOOK™ Wi-Fi� and Lowers NOOK 3G Price,
Giving Book Lovers Greater Choice and Even Greater ValueAt Only $149, Wi-Fi-Only Addition to NOOK Family is the Most Full-Featured, Low-Cost eBook Reader on the Market, Now Available Online at www.nook.com
Bestseller NOOK 3G is First Dedicated eBook Reader with
Free 3G Wireless and Wi-Fi Connectivity Available at $199Latest Software Update to Both NOOK Models Offers NOOK Customers
Complimentary Access at All AT&T Wi-Fi Hot Spots and Improved Reading FeaturesNew York, New York – June 21, 2010 – Barnes & Noble, Inc. (NYSE: BKS), the world’s largest bookseller, is giving book lovers more choice and greater value in dedicated eBook Reading devices with the addition of NOOK Wi-Fi to the NOOK by Barnes & Noble family for just $149, and a new lower price for its award-winning NOOK 3G at $199. The new NOOK Wi-Fi offers all the great features of NOOK 3G – a color touchscreen for navigation and best-in-class E-Ink� display for a great reading experience – plus Wi-Fi connectivity. NOOK Wi-Fi is now available to order online at www.nook.com and www.bestbuy.com.
Read the full press release here.
They have also introduced a nook Wi-Fi which is available for $149. Just skimming the website, it looks like the nook Wi-Fi is wi-fi only (which makes sense, given the name).
So what do you think of this price war? Will it make you change your mind on what eReader you’re buying?
Yesssssssssss! This price drop and the nook wi-fi….I might be able to afford my coveted nook sooner than I had anticipated! Yesssssss!!!!!